According to researches by the bestmembers team
Replay this episode to join Digital Marketing Consultant, Pauline Joseph, as she explores whether there is a real opportunity for Caribbean Influencers & Content Creators to represent global brands in our region.
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How did Trinidadian, Social Media Influencer, Samara Maloney, grow her Instagram community to over 13,000 followers?
And, is Content Creation as a Caribbean Influencer a sustainable source of Income? Learn this and more from our guest, Samara who was capable of becoming a Brand Ambassador for International Brands such as Pretty Little Thing & Fabletics, among others. #ACMLive
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00:00 Intro
01:35 Today’s Topic
02:18 The meaning of influencer marketing
03:30 Analysis of Social Media Today’s Report on Influence Marketing
06:39 The Importance of Brand Collaborations
08:10 How Fenty Beauty Uses Influencers in Marketing their products
11:01 Cedros Bay is Doing Digital Right!
15:58 New Feature Update: How to Use Facebook Brand Collabs for Your Business
18:28 Interview with Samara Maloney
19:22 Samara’s most popular social media platform is….
19:30 Brands Samara has worked with
20:44 Insight into Samara’s content creation process
21:59 Samara’s Audience Demographics
24:02 The different ways Samara gets paid for influencer services
25:38 The Most Amount of Money Samara’s been paid is…
26:52 Samara’s dream brand to work with is…
27:28 The biggest myth about being in the content creation space is…
28:11 Samara’s elevator pitch to Rihanna
29:42 Wrap Up
30:44 ACM Live Show Teaser
32:03 Close-Off
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Resources:
Influencer Marketing Statistics:
Fenty Beauty –
Cedros Bay –
Facebook Brands Collabs Manager –
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Disclaimer: The opinions, beliefs and viewpoints expressed by the various guests or features of the ACM Live Show do not necessarily reflect the opinions, beliefs and viewpoints of AC Marketing Caribbean Ltd. or its official affiliates.
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